Welcome back to Conversations with Dez. In this episode of the show, Dez Blanchfield is in London to speak with Chris Powell, Chief Marketing Officer for leading data platform company Qlik, about the announcement of their annual event Qlik Connect for 2024. The annual event that brings together industry leaders, experts, and practitioners in the field of data integration and analytics. In this blog post, we will continue our discussion with Chris Powell, the Chief Marketing Officer for Qlik, as he shares more exciting details about this year’s event.
A New Name and a Powerful Combination
Chris starts by explaining the name change for this year’s event. Qlik and Talent, two leading companies in the industry, have joined forces to create Qlik Connect. By combining the Connect event from Talent and the Qlik World event, they aim to bring together the best of both worlds and provide an even more enriching experience for attendees.
An Experience Event
Chris emphasises the focus on creating an experience event for the attendees. Qlik Connect offers the opportunity to meet and connect with people who are actively using the products and facing real-world challenges. With hands-on labs, expert sessions, and roundtable discussions, attendees can dive deep into their business problems and find practical solutions.
Real Solutions for Real Challenges
In the rapidly evolving tech landscape, it’s crucial to separate the hype from the reality. Qlik Connect aims to provide customers and partners with a clear understanding of what is truly happening in the industry and how they can navigate the next steps. Last year’s event showcased the power of connecting like-minded individuals and fostering meaningful conversations.
The Format: Keynotes, Breakout Sessions, and More
Chris highlights the key elements of the event format. Attendees can expect engaging main stage sessions, an expo floor featuring a diverse partner ecosystem, and breakout sessions covering various topics. The focus will be on data integration, analysis, artificial intelligence, machine learning, and governance. Qlik Connect will empower attendees to take action and drive positive change within their organisations.
Thought Leaders and Real-World Examples
The event will feature renowned speakers and thought leaders in the industry. Chris encourages everyone to visit the Qlik Connect website for updates on the lineup. Qlik’s commitment to including customers and partners in the content ensures a collaborative learning experience for all attendees.
AI at the Heart of Qlik’s Offerings
As AI continues to shape the future of data analytics, Qlik is at the forefront of leveraging this technology. Chris explains that Qlik has been incorporating AI and machine learning into their products for several years. The event will showcase Qlik’s AI capabilities and how they can help businesses unlock the true potential of their data.
Qlik Staige: From Concept to Practical Implementation
Chris introduces Qlik Staige, Qlik’s latest innovation in the AI space. Qlik Staige enables organisations to seamlessly transition from conceptualising AI strategies to practical implementation. With a strong focus on data foundation, AI-powered solutions within Qlik’s products, and standalone offerings like Qlik AutoML, attendees will gain actionable insights and real-world use cases.
Register Now and Join the Conversation
Chris concludes by encouraging everyone to register for Qlik Connect as early as possible. The event promises to be a game-changer, providing attendees with the knowledge, tools, and connections to drive success in their data integration and analytics initiatives. Stay updated by following Qlik’s corporate website and social media channels.
We hope you’re as excited as we are about Qlik Connect. Stay tuned for more updates and insights as we continue our blog series. Be sure to register now, register early, and we look forward to seeing you at the event!
